To start a blog or a community on a website is very easy , but what considerations should u have manage  it? ?What do you want to do with informations you get from outsiders How do you share information ? How should the community manager participate in the community?

key points:
1. A community manager should provide personality to the brand by interacting with the community as a person, not as a generic user. People should be able to trust and respect the community manager. The people in the community need to know that the community manager really cares about them and their needs and concerns.

2. A community manager should help translate the user’s comments to internal improvements and should also translate internal communications back out to the community.

3. A community manager needs to advocate the community to the company and advocate the company to the community.

for more infos visit:http://blog.definition6.com/blog/definition-6/0/0/definition-of-community-management